Improvement and Assistance of Mass Sports Participation:Experience and Enlightenment from Guizhou's"Village Basketball Association"
With the deepening implementation of the rural revitalization strategy,the role of mass sports in the inherit-ance of rural culture and community cohesion is becoming increasingly prominent.This study takes the"Village Bas-ketball Association"in Guizhou as an example to explore its importance as an innovative mass sports model in rural revitalization.Through in-depth research on the interaction between mass sports participation and,community iden-tity,organizational innovation,and community governance,as well as the replicability of models,this article reveals how the"Village Basketball Association"promotes the economic,cultural,and social sustainable development of ru-ral communities.The research results indicate that the"Village Basketball Association"not only strengthens the iden-tity of rural communities but also brings economic benefits to rural areas,promoting the development of tourism,ag-ricultural products,catering,and other industries in rural areas.In addition,the organizational model of the"Village Basketball Association"also provides new ideas and methods for rural community governance.Based on these find-ings,this article proposes a series of policy recommendations for the future development of rural sports.