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农户参与农业废弃物资源化利用行为的影响因素

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[目的]农户参与农业废弃物资源化利用对促进绿色乡村建设、实现乡村振兴战略具有重要意义,探究农业废弃物资源化利用的影响因素可针对性提升农户进行农业废弃物资源化利用行为的积极性,为促进其可持续发展提供参考依据。[方法]本研究基于计划行为理论构建农户参与农业废弃物资源化利用认知对其行为响应影响的理论模型,采用 500 份农户资源化利用行为问卷调查数据,运用结构方程模型进行实证分析,从行为态度、主观规范、知觉行为控制三个维度构建了农业废弃物资源化利用行为的指标体系,并在此基础上进一步考察了农业废弃物资源化利用行为的影响因素。[结果]农户资源化利用认知的行为态度、主观规范和知觉行为控制三个维度均对其行为响应有显著的直接正向影响,同时主观规范和知觉行为控制会通过行为态度的中介作用对行为响应产生间接正向影响;农户资源化利用认知三个维度对其行为响应的综合影响路径系数从大到小依次为知觉行为控制(0。378)、主观规范(0。238)和行为态度(0。182);不同规模、不同地形区域农户的农业废弃物资源化利用认知对行为响应的作用具有异质性,即规模与地形区在其中具有调节作用。[结论]为实现进一步的资源化利用应推进农户参与农业废弃物资源化利用技术培训与指导常态化,强化农户参与农业废弃物资源化利用的行为控制能力,同时加强山区的信息基础设施建设,畅通信息传播,创新媒体手段,推进数字化管理,推进农户参与农业废弃物资源化利用支持政策全覆盖,并对小规模农户实施重点帮扶与支持。
Influencing factors of farmers'participation in agricultural waste resource utilization
[Objective]Farmers'participation in the recycling of agricultural wastes is of great significance for promoting the construction of green villages and realizing the rural revitalization strategy.Exploring the influencing factors of the recycling of agricultural wastes can promote farmers'enthusiasm for recycling agricultural wastes and provide reference for promoting their sustainable development.[Method]Based on the theory of planned behavior,this paper constructed a theoretical model of the influence of farmers'cognition on agricultural waste resource utilization on their behavior response.Based on 500 questionnaires of farmers'resource utilization behavior,this paper made an empirical analysis by using structural equation model,constructs an index system of agricultural waste resource utilization behavior from three dimensions:behavior attitude,subjective norms and perceived behavior control,and further investigates the influencing factors of agricultural waste resource utilization behavior.[Result]The behavior attitude,subjective norm and perceived behavior control of farmers'resource utilization cognition had significant direct and positive effects on their behavior response,while subjective norm and perceived behavior control had indirect and positive effects on their behavior response through the mediation of behavior attitude.The comprehensive influence path coefficients of the three dimensions of farmers'cognition of resource utilization on their behavior response were,from large to small,perceptual behavior control(0.378),subjective norm(0.238)and behavior attitude(0.182).Farmers'cognition of agricultural waste resource utilization in different scales and different terrain areas had heterogeneous effects on behavior response,that is,scale and terrain areas had regulatory effects.[Conclusion]In order to realize further resource utilization,it is necessary to promote the normalization of farmers'participation in technical training and guidance of agricultural waste resource utilization,strengthen farmers'behavior control ability in agricultural waste resource utilization,strengthen information infrastructure construction in mountainous areas,smooth information dissemination,innovate media means,promote digital management,promote the full coverage of farmers'participation in agricultural waste resource utilization support policies,and implement key assistance and support for small-scale farmers.

farmersresource utilization behaviortheory of planned behaviormulti-group SEM

杜红梅、陈桐璐、谢艳华

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湖南农业大学 商学院,湖南 长沙 410128

农户 资源化利用行为 计划行为理论 多群组SEM

国家社会科学基金项目

20BJY046

2024

中南林业科技大学学报
中南林业科技大学

中南林业科技大学学报

CSTPCD北大核心
影响因子:1.442
ISSN:1673-923X
年,卷(期):2024.44(10)