Research on the realization path of ecological product value based on the perspective of supply and demand integration
On the basis of the discussion of the connotation and classification system of ecologi-cal products,drawing on the concept of"community of life",the basic logic and overall frame-work of the realization of the value of ecological products are sorted out and constructed from the perspective of the integration of supply and demand,the supply and demand subjects of dif-ferent types of ecological products are accurately identified,their behavior patterns and charac-teristics are differentiated,and the value realization path of ecological products is proposed.The results show that:(1)Eco-products are composed of four types of eco-products,namely,natural elements supply,natural elements derivatives,cultural services,and rights and regula-tions,and that eco-products are produced by man and nature in collaboration to provide human society with products or services that can be used and consumed,and part of the proceeds can be used to feed back to the natural ecosystem.(2)Establish a corresponding analysis frame-work and mechanism for the value realization of ecological products for different types of eco-logical products around the seven chains of subject,property rights,value,transaction,industry,capital and technology,which can effectively solve the problems of difficulty in confirming rights,accounting,mortgage,transaction and realization in the value realization of ecological products.(3)The process of realizing the value of ecological products is a"two-way road"of symbiosis and co-prosperity between man and nature,and the path of realizing the value of eco-logical products is divided into four stages:preparation,production,sales and feeding,and the focus of each stage is to release the vitality of supply and demand,smooth supply and demand channels,accurate matching of supply and demand,and virtuous cycle of supply and demand.
supply and demand integration perspectivelife communitypathways to realizing the value of ecological products