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循环经济中二手电的商发展研究——以"闲鱼"为例

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近年来,随着人们消费观念的转变以及电商的蓬勃发展,二手经济也随之孕育而生,并逐渐被大众所接受.二手经济的兴起顺应了时代的发展,方便了大众的生活,使得闲置物品实现有效循环的同时还促进了环境的绿色低碳循环发展,使其正处于快速发展的阶段.但与此同时,二手交易平台还有许多不完善之处,如二手电商交易平台的用户信任危机、平台与用户间信息审查不够规范、商品评估等问题.分析了国内二手交易平台"闲鱼"现状与特点,对二手经济的发展进行研究,并对二手电商行业提出发展建议.
The research on second-hand e-commerce development in circular economy—Taking"Poshmarkinc"as the example
In recent years,with the change of people's consumption concept and the vigorous development of e-commerce,the second-hand economy has also been born and gradually accepted by the public.The rise of the second-hand economy conforms to the development of the times,facilitates the life of the public,makes the idle items achieve effective circulation,and also promotes the green and low-carbon circular development,making it into a stage of rapid development.However,at the same time,there are still many imperfections in the second-hand trading platform,such as the user trust crisis of the second-hand e-commerce trading platform,the lack of standardization of information review between the platform and users,and the evaluation of goods.This paper analyzed the current situation and characteristics of the domestic second-hand trading platform"Xianyu",study the development of the second-hand economy,and put forward suggestions for the development of the second-hand e-commerce industry.

second-hand e-commerceidle fishe-commerce industrycircular economy

侯丽芳、邝小燕、吴慧娴、张学展、温嘉明、伦建熙

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广东东软学院,广东佛山 528010

二手电商 闲鱼 电商行业 循环经济

国家级大学生创新创业训练计划项目

s202312574007

2024

再生资源与循环经济
天津再生资源研究所 中国再生资源回收利用协会

再生资源与循环经济

影响因子:0.367
ISSN:1674-0912
年,卷(期):2024.17(9)