循环经济中二手电的商发展研究——以"闲鱼"为例
The research on second-hand e-commerce development in circular economy—Taking"Poshmarkinc"as the example
侯丽芳 1邝小燕 1吴慧娴 1张学展 1温嘉明 1伦建熙1
作者信息
摘要
近年来,随着人们消费观念的转变以及电商的蓬勃发展,二手经济也随之孕育而生,并逐渐被大众所接受.二手经济的兴起顺应了时代的发展,方便了大众的生活,使得闲置物品实现有效循环的同时还促进了环境的绿色低碳循环发展,使其正处于快速发展的阶段.但与此同时,二手交易平台还有许多不完善之处,如二手电商交易平台的用户信任危机、平台与用户间信息审查不够规范、商品评估等问题.分析了国内二手交易平台"闲鱼"现状与特点,对二手经济的发展进行研究,并对二手电商行业提出发展建议.
Abstract
In recent years,with the change of people's consumption concept and the vigorous development of e-commerce,the second-hand economy has also been born and gradually accepted by the public.The rise of the second-hand economy conforms to the development of the times,facilitates the life of the public,makes the idle items achieve effective circulation,and also promotes the green and low-carbon circular development,making it into a stage of rapid development.However,at the same time,there are still many imperfections in the second-hand trading platform,such as the user trust crisis of the second-hand e-commerce trading platform,the lack of standardization of information review between the platform and users,and the evaluation of goods.This paper analyzed the current situation and characteristics of the domestic second-hand trading platform"Xianyu",study the development of the second-hand economy,and put forward suggestions for the development of the second-hand e-commerce industry.
关键词
二手电商/闲鱼/电商行业/循环经济Key words
second-hand e-commerce/idle fish/e-commerce industry/circular economy引用本文复制引用
基金项目
国家级大学生创新创业训练计划项目(s202312574007)
出版年
2024
NETL
NSTL
万方数据