The Dissemination and Cultural Identity of"Fu"Culture in Chinese Societies in Southeast Asia in the Digital Era
In the era of cultural fusion,the mimetic environment created by digital media has reshaped the media subjectivity of Chinese people at home and abroad,and has become the main medium for the dissemination of"Fu"culture in Southeast Asia.Under the guidance of the"One Belt,One Road"policy,Chinese in Southeast Asia have become more closely connected with their motherland's culture,and"Fu"culture in digital form has taken root and sprouted in Southeast Asia,opening up a two-way street to tell China's story and make China's voice heard,forming a new type of transmission and reception with unique characteristics.It has opened up a two-way road to tell the Chinese story and make Chinese voices heard,forming a new type of transmission and acceptance relationship with unique characteristics.This fully embodies the value of"Fu"culture in promoting the cultural identity of Southeast Asian Chinese from identity,to national identity,to global identity.In this sense,we try to put forward constructive suggestions in terms of communication concepts,communication subjects,communication contents,communication media,and communication efficacy,with a view to continuously strengthening Southeast Asian Chinese people's sense of identity and belonging to the Chinese nation.
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