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烟台葡萄酒产业创新升级路径研究

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2013年以来,我国葡萄酒产销量连续下滑,葡萄酒产业一直处于调整与变革态势.烟台葡萄酒产业发展取得了一定的成效,在国内一度呈现引领发展的态势,但是近年来受国内外市场环境变化影响和传统经济发展方式制约,烟台葡萄酒产业面临严峻挑战,提质增效任务艰巨,亟须转型升级、创新发展.在此背景下,深入剖析烟台葡萄酒产业存在的问题,探究烟台葡萄酒全产业链综合施策路径,通过深化体制机制改革、优化提升产业布局、提高创新要素配置、打造高端沟通平台、聚焦文化引领建设等举措,实现推动葡萄酒全产业链创新升级.这对于加速推进烟台葡萄酒产业向价值链高端跃升,引导产城融合、链式发展,提高烟台葡萄酒产业发展新优势明确了方向和重点.
Research on Innovation and Upgrading Path of Yantai Wine Industry
Since 2013,China's wine production and sales have been declining continuously,and wine industry has been in a situation of adjustment and change.The development of Yantai wine industry has achieved certain results and once presented a leading development trend in China.However,in recent years,it has been affected by changes in domestic and foreign market environment and restricted by traditional economic development mode,Yantai wine industry is facing severe challenges,and the task of improving quality and efficiency is arduous,so it is urgent to transform,upgrade,and develop in an innovative manner.Under the background of new and old kinetic energy conversion,in-depth analysis of the problems of Yantai wine industry,exploring the whole industry chain of Yantai wine comprehensive policy,through the rationalization of industrial management mechanism,optimization and enhancement of industrial layout,improve the allocation of innovative elements,create a high-end communication platform,focusing on the construction of cultural leadership and other initiatives,to achieve the promotion of the whole industry chain of wine innovation and upgrading.This has clarified the direction and focus for accelerating the Yantai wine industry to the high-end of the value chain,guiding the integration of industry and city,chain development,and improving the new advantages of Yantai wine industry development.

conversion of new and old kinetic energyYantai wine industryinnovation and upgradingpath research

刘世松、张莉、菅蓁、张晓

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滨州医学院药学院,山东烟台 264003

山东烟台市葡萄与葡萄酒产业发展服务中心,山东烟台 264003

新旧动能转换 烟台葡萄酒产业 创新升级 路径研究

滨州医学院社会科学发展基金医养健康产业研究专项项目

20SKYZ04

2024

中外葡萄与葡萄酒
中国酿酒工业协会 山东省酿酒葡萄科学研究所

中外葡萄与葡萄酒

北大核心
影响因子:0.46
ISSN:1004-7360
年,卷(期):2024.(2)
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