Red culture is an important part of our culture,red culture contains the great-est national spirit of the Chinese nation. From the current ideological and political education of vocational development point of view, the red culture to enhance the promotion of ideological and political edu-cation level for contemporary colege stu-dents wil play an important role.On the basis of the red cultural connotation and value analysis of the proposed red culture and education to enhance the effectiveness of ideological and political education of colege students specific measures and not-ed that a new era, promote red culture, strengthen ideological and political education of colege students significance.
red cultureStudentsideological and politi-caleducational outcomes