首页|新媒体背景下图形设计中视觉思维模式的创新初探

新媒体背景下图形设计中视觉思维模式的创新初探

扫码查看
新媒体背景下信息传播技术与数字媒体技术的不断发展,人们的生活方式和审美观念也发生了很大变化,其中接受信息及传播信息的途径也更加简单快捷、丰富多变.为此设计师在进行图形设计时也应当注意视觉思维模式的创新,打破传统的思维方式,才能让设计作品以更加多元化的方式表达出来.本文在新媒体背景下,从图形设计的改变、视觉思维创新的必要性开始探索,明确视觉思维创新设计的原则,并以图形、文案、色彩等元素为基础,阐述视觉思维模式的创新策略,实现视觉思维在创新程度上的提高,为新媒体背景下的图形设计提供新思路,提升视觉思维的能力和效果.
Exploring the Innovation of Visual Thinking Mode in Graphic Design under the Background of New Media
With the continuous development of information dissemination technology and digital media technology in the context of new media,people's lifestyles and aesthetic concepts have also undergone significant changes.Among them,the ways to receive and disseminate information have become simpler,faster,and more diverse.Therefore,designers should also pay attention to the innovation of visual thinking patterns when carrying out graphic design,breaking away from traditional thinking methods,in order to express design works in a more diverse way.This article explores the changes in graphic design and the necessity of visual thinking innovation in the context of new media,clarifies the principles of visual thinking innovation design,and based on elements such as graphics,copy,and color,elaborates on innovative strategies for visual thinking patterns,achieving an improvement in the level of innovation of visual thinking,providing new ideas for graphic design in the context of new media,and enhancing the ability and effectiveness of visual thinking.

new mediagraphic designvisual thinking mode

李书烨

展开 >

江西软件职业技术大学,江西 南昌 330041

新媒体 图形设计 视觉思维模式

江西省教育厅科学技术研究课题(2022)

GJJ2204616

2024

鞋类工艺与设计
中国皮革和制鞋工业研究院

鞋类工艺与设计

ISSN:2096-9163
年,卷(期):2024.4(1)
  • 2