From the Perspective of Cognitive Psychology,Nanjing Museum the Usability of Creative Product Design"Beyond Art"
On May 18,2023,the Nanjing Museum held a special exhibition titled"Beyond Art:William Morris and the British Arts and Crafts Movement".From the perspective of cognitive psychology,this article focuses on the cultural and creative products in the exhibition"Beyond Art:William Morris and the British Arts and Crafts Movement".It analyzes the consumer psychology behind the cultural and creative products in the exhibition,explores the cultural and creative product thinking mode of the exhibition,and enables these consumer groups to become participants and disseminators of art and culture from buyers while satisfying consumers'hearts.And think about how to carry out creative design and promote the profound cultural connotations and cultural heritage behind the arts and crafts movement,in order to meet the aesthetic taste of the public and enrich the spiritual and cultural needs.
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