情感体验视野下餐饮空间设计策略研究
Research on Catering Space Design Strategy in the Field of Emotional Experience
张祎 1孔英琪1
作者信息
摘要
分析我国餐饮消费,可发现其主要分为四个部分,即情感、体验、服务品质和价格.随着社会经济发展,人民群众已不再仅局限于关注价格与菜品质量,而更加重视餐饮空间体验感,会综合考虑餐厅档次级别和装饰风格.本文基于情感体验视角,多维分析餐饮空间设计可行性,设计人员应精准把握消费者心理,了解不同消费者用餐习惯,制定针对性设计策略,提升整体餐饮空间设计质量.
Abstract
In the daily life of the general masses,diet is an extremely important part.By analyzing China's catering consumption,we can find that it is mainly divided into four parts,namely emotion,experience,service quality and price.With the development of society and economy,the people are no longer limited to the price and quality of dishes,but pay more attention to the experience of catering space,and will comprehensively consider the grade and decoration style of the restaurant.Based on the perspective of emotional experience,this paper analyzes the feasibility of catering space design multidimensional.Designers should accurately grasp consumer psychology,understand different dining habits of consumers,formulate targeted design strategies,and improve the overall quality of catering space design.
关键词
情感体验/餐饮空间/设计策略/策略探究Key words
emotional experience/catering space/design strategy/strategy exploration引用本文复制引用
基金项目
浙江省一流本科课程及课程思政项目(2022)(SJ2022YLKC20)
出版年
2024
国家科技期刊平台
NSTL
维普
万方数据