Research on the Application of Visual Design of Chongqing Dialect Vocabulary in Cultural and Creative Products
In the chongqing cultural and creative product market,dialect cultural and creative products are mostly designed based on Chongqing dialect characteristic vocabulary,such as polyphonic words,reduplicated words,and dialect idioms,and there are also graphic presentation forms of dialects.Constructing a visual design scheme for Chongqing dialect vocabulary in cultural and creative products,using dialects as regional cultural carriers,strengthening the combination of"pronunciation"and"shape"through dialect cultural creation,incorporating intangible cultural heritage elements into dialect cultural creation to showcase the folk characteristics of BaYu,establishing"Dialect IP"in museums and art galleries to enhance brand image,integrating dialect cultural creation with urban cultural brand construction to create urban promotion cultural symbols,and other measures,Expand the research and development direction of Chongqing's cultural and creative product market,and effectively convey Chongqing's regional culture.
chongqing dialect vocabularyvisual designcultural and creative products
国家科技期刊平台
NSTL
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