首页|"北大荒"风格插画在商业包装设计中的应用与研究

"北大荒"风格插画在商业包装设计中的应用与研究

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"北大荒"风格插画是一种具有浓郁中国特色的艺术形式,其独特的视觉元素和表现手法在商业包装设计中具有重要的应用价值.本文旨在探讨"北大荒"风格插画在商业包装设计中的应用与研究,以期为设计师提供新的设计思路和方法,为消费者带来更加具有吸引力和个性化的商品包装."北大荒"风格插画以其简洁明快、富有表现力的线条和色彩在商业包装设计中脱颖而出.通过巧妙地运用这些元素,设计师可以创造出独特的视觉效果,使商品包装在货架上更加突出,从而吸引消费者的注意力.此外,"北大荒"风格插画还具有丰富的文化内涵和历史背景,这使得商品包装更具故事性和情感价值,增强消费者对商品的认同感和归属感.本文通过对"北大荒"风格插画的深入研究和分析,挖掘其在商业包装设计中的应用潜力.
The Application and Research of"Beidahuang"Style Illustration in Commercial Packaging Design
"The Great Northern Wilderness"style illustration is an art form with strong Chinese characteristics.Its unique visual elements and expressive techniques are of great value in commercial packaging design.The purpose of this paper is to explore the application and research of"The Great Northern Wilderness"style illustrations in commercial packaging design,with a view to providing designers with new design ideas and methods,for consumers to bring more attractive and personalized packaging of goods."The Great Northern Wilderness"style illustrations stand out in commercial packaging design for their crisp,expressive lines and colors.By skillfully using these elements,designers can create unique visual effects,so that the product packaging on the shelf more prominent,thus attracting the attention of consumers.In addition,"The Great Northern Wilderness"style illustrations also have rich cultural connotation and historical background,which makes the product packaging more story and emotional value,enhance consumer's sense of identity and belonging to goods.In this paper,through the in-depth study and analysis of"The Great Northern Wilderness"style illustrations,explore its potential application in commercial packaging design.

beidahuangillustrationcommercial packaging

姚瑞峰、刘越、文静、周幸子

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黑龙江建筑职业技术学院,黑龙江 哈尔滨 150025

哈尔滨开放大学,黑龙江 大庆 150001

哈尔滨商业大学,黑龙江 哈尔滨 150076

北大荒 插画 商业包装

2023年度黑龙江省艺术科学规划一般项目

2023B088

2024

鞋类工艺与设计
中国皮革和制鞋工业研究院

鞋类工艺与设计

ISSN:2096-9163
年,卷(期):2024.4(3)
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