Based on the Perspective of Cultured and Popular Tastes:The Modern Transformation of Hongshan Culture in the Design of Cultural and Creative Products
This paper explores in depth the application of Hongshan culture in modern cultural and creative product design,especially the three key design methods of shape extraction,pattern extraction and colour extraction.By analysing the unique styles and cultural connotations of Hongshan pottery and jade,the importance of their modern transformation is emphasised,aiming to preserve the original flavour while giving new vitality.The fundamental issue involved in the process of modern transformation is how to let the public deeply experience the charm of Hongshan culture and build up cultural self-confidence,and the design needs to be faithful to the spirit of Hongshan culture and conform to its personality,so as to make the cultural and creative products become an effective medium of cultural communication.The combination of Hongshan culture and modern design is not only a tribute to traditional culture,but also an important way of cultural inheritance and innovation.The application of Hongshan culture in the design of cultural and creative products is a bridge connecting history and modernity,tradition and innovation,and demonstrates the vitality and possibilities of Hongshan culture in contemporary society.
hongshan culturecultured and popularitycultural and creative productsproduct design