Research on the Innovative Design and User Experience of"MinYue Lu APP"under the Cultural and Intelligent Tourism Mode
Based on the new mode of combining culture,wisdom and tourism,this paper studies the innovative design and user experience of a local cultural tourism information mobile application named"Minyue Lu APP".Through the analysis of Fujian cultural tourism market,the target market characteristics,trends and analysis of competing products are clarified.On this basis,the core strategy of"MinYue Lu APP"is deeply analyzed,including product positioning,characteristics and influence on Fujian cultural industry.Through demand analysis,users'needs in cultural presentation,tourism information integration,personalized recommendation,interactive social interaction,intelligent guided tour and online shopping mall are revealed in detail.Finally,through academic research and systematic analysis,we can provide theoretical support for the promotion and development of"Minyue Lu APP"in Fujian province.
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