In recent years,cultural and creative products have gradually ushered in a craze and become a spiritual industry widely concerned by society.Successful cultural and creative products lie in telling their own cultural stories well,triggering a high degree of emotional resonance,cultural elements are the core.With the development of social economy and the improvement of people's material living standards,the demand for higher quality cultural and creative products is becoming increasingly prominent.This article focuses on the study of the characteristic development of cultural and creative products at Hebei museum.Using field investigation,sampling survey,literature analysis,etc.,a design plan for the development of cultural and creative products based on local culture and deep user experience is proposed.
关键词
博物馆文创产品/情感共鸣/地方文化/用户体验
Key words
museum cultural and creative products/emotional resonance/local culture/user experience