In the context of the integration and vigorous development of the cultural,tourism and commercial industries,the museum derivative industry is facing opportunities and tests from the market,and it is necessary to improve the design level of cultural and creative products from the perspective of cultural and museum tourism.Through the overview and analysis of the current development status of tourism and cultural industry,the design and management strategy of establishing"museum life"is proposed,focusing on the research on the ecological innovation model of tourism and business industry from the perspective of tea culture.Based on the analysis of the experience elements of agricultural cultural and creative products in the era of experience economy,this paper analyzes the typical cases of museum cultural and creative tea set design led by mythological brands,analyzes the excellent experience in its design,and puts forward the innovative design mode of cultural and creative products from the perspective of cultural and museum tourism.
关键词
文博旅游/茶具/文创产品/博物馆文创
Key words
cultural tourism/tea sets/cultural and creative products/museums and cultural creativity
维普
万方数据