The Inspirations of Liang Qichao's Aesthetic Thoughts on Commercial Poster Design
Mr.Liang Qichao,one of the most prominent aestheticians in the history of modern Chinese aesthetics,believes that both"beauty"and"interest"are the indispensable and important factors in human society.In his opinion,"beauty"has the ability to give people aesthetic taste,and"taste"is the driving force of life.The exploration of"beauty"and"interest"discussed by Liang Qichao and art in modern design can affect many design fields,and more highlights the emphasis on the influence of interest on design.Although there are other areas of exploration in visual communication design,there is no specific research on the interest of modern commercial poster design.This paper explores the design of commercial poster based on Liang Qichao's interesting aesthetic thought.