Analysis of Unconscious Design based on Psychology——Taking Wall-mounted CD Player as an Example
Designers use research to understand users'product needs,and then determine the design preferences of the current population and the functional settings of the product.Through this activity,the relationship between the product and the user is understood,and this process is a process in which the user consciously transforms the needs in the use of the product into design touch points.However,in many design activities in addition to the user's explicit needs,there are many hidden needs that cannot be perceived by the user.Designers need to explore users'implicit needs through a lot of observation and collection of users'unconscious behaviors in life,which is a kind of psychological or behavioral activity that users cannot perceive and control.This paper analyzes the design strategy and user experience of the wall-mounted CD player from the perspective of design psychology by understanding Naoto Fukasawa's theory of unconscious design,and analyzes the application of unconscious characteristics in product design by combining the knowledge of psychology.To bring users a more comfortable and pleasant product experience.