消费文化视阈下产品设计创新研究
Research on Product Design Innovation from the Perspective of Consumer Culture
彭海波 1施南 1韩思佳1
作者信息
- 1. 大连工业大学艺术与信息工程学院,辽宁 庄河 116400
- 折叠
摘要
随着社会的发展,人们的消费需求发展着翻天覆地变化,要想在市场中占据竞争优势,需要不断研究消费者需求以实现产品设计创新.其中消费文化对消费者的购买决策有很大影响,因此在创新产品设计时开始从消费文化出发,找寻创新方向,基于此,本文研究当前消费文化视阈下产品设计创新存在的问题,并提出相应策略,助力产品设计创新发展.
Abstract
With the development of society,people's consumption needs are undergoing tremendous changes.In order to gain a competitive advantage in the market,it is necessary to continuously study consumer needs to achieve product design innovation.Consumer culture has a significant impact on consumer purchasing decisions.Therefore,when innovating product design,we start from consumer culture and seek innovative directions.Based on this,this article studies the problems in product design innovation from the perspective of consumer culture,and proposes corresponding strategies to assist in the development of product design innovation.
关键词
消费文化/产品设计/创新Key words
consumer culture/product design/innovate引用本文复制引用
出版年
2024