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基于视觉情绪的AR动态海报设计实践

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随着技术的发展,海报的设计不断地融合众多新媒介,科技的发展产生了AR技术使得海报的设计能够将现实环境和虚拟数字信息相结合,增加了海报设计的艺术表现形式,同时也能够给予用户提供沉浸式的观赏体验,给予用户全新的视觉体验,让用户观赏到了一个基于虚拟物体的真实世界,为此本文在阐述了AR技术相关概念的基础上,分析构成视觉情绪的视觉元素,实践探索基于视觉情绪的AR动态海报设计,以此给予设计领域AR技术的融合探索共生之路.
The AR Dynamic Poster Design Practice based on Visual Emotion
With the development of technology,the posters are constantly designed to incorporate many new mediums,the development of technology has produced AR technology,enabling poster design to combine real environment and virtual digital information,added forms of artistic representation of the poster design,it can also provide users with an immersive viewing experience,give users a brand-new visual experience,let users see a real world based on virtual objects,to this end,on the basis of explaining the concepts related to AR technology,analyof the visual elements that constitute visual emotions,practice explores the AR dynamic poster design based on visual emotion,in this way,the integration of AR technology in the design field is given to explore the way of symbiosis.

visual experiencevisual emotionar technologydynamic posterdesign practice

刘涵予

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河南轻工职业学院,河南 郑州 450000

视觉体验 视觉情绪 AR技术 动态海报 设计实践

2024

鞋类工艺与设计
中国皮革和制鞋工业研究院

鞋类工艺与设计

ISSN:2096-9163
年,卷(期):2024.4(10)
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