Based on the perspective of intangible cultural heritage communication,this paper analyzes the visual elements of Qimen opera,studies the visual derivative design principles of intangible cultural heritage communication,improves the application mode of Qimen opera elements,and innovates the derivative design path of intangible cultural heritage communication.Chinese designers should adhere to the principle of derivative design,actively protect and inherit the intangible cultural heritage,skillfully apply the elements of costume culture,and enhance the characteristics of the intangible cultural heritage of art and design.
intangible cultural heritage disseminationqimen operavisual element extractionderivative design