新媒体时代下博物馆文创设计的开发探究
Exploration on the Development of Museum Cultural and Creative Design in the New Media Era
沈雨洁1
作者信息
- 1. 上海中国航海博物馆,上海 201306
- 折叠
摘要
在数字化浪潮的推动下,博物馆文创设计正逐渐从传统的展览和销售模式,转向更加多元化和互动性的新媒体平台.新媒体不仅为博物馆提供了更广阔的展示空间,也为文创产品的传播和推广开辟了新的途径.本文旨在探讨新媒体环境下博物馆文创设计的开发策略,分析新媒体对博物馆文创产品传播的影响,并提出创新模式与开发策略,旨在推动博物馆文创产品的可持续发展.
Abstract
Driven by the digital wave,the cultural and creative design of museums is gradually shifting from the traditional exhibition and sales model to a more diversified and interactive new media platform.New media not only provides a broader exhibition space for museums,but also opens up a new way for the dissemination and promotion of cultural and creative products.This paper aims to discuss the development strategies of museum cultural and creative design in the new media environment,analyze the influence of new media on the dissemination of cultural and creative products in museums,and put forward innovative modes and development strategies,aiming to promote the sustainable development of cultural and creative products in museums.
关键词
新媒体/博物馆文创/设计开发/文化传播Key words
new media/museum culture and creation/design and development/cultural communication引用本文复制引用
出版年
2024
国家科技期刊平台
NSTL
万方数据