Research on Packaging Design of Qufu Tourism Souvenirs under the Influence of Regional Culture
Qufu,as a historical and cultural city,has rich cultural resources,scenic spots,and cultural landscapes.It is a region with abundant tourism resources,which has led to a related tourism souvenir industry chain.Due to a lack of brand awareness and immature visual design concepts,the packaging image design of Qufu tourism souvenirs is not perfect enough.As an important part of the development of the tourism industry,the optimization of tourism souvenir packaging is crucial.Based on the current situation of the tourism market in Qufu,a comprehensive investigation was conducted on the packaging of tourism souvenirs,and the shortcomings were analyzed.By summarizing regional culture and resources,constructing design methods,improving the packaging design of tourism souvenirs,enhancing the design level of tourism souvenir packaging,and driving the development of the local tourism industry.
国家科技期刊平台
NSTL
万方数据
