Research on the Design Strategy and Application of the Animation IP of Zhaoqing's Cimiao Cultural Tourism
This article starts from the perspective of animation IP empowering cultural tourism innovation,through analysis of the current status of cultural tourism in Zhaoqing,combining with typical cases and the actual needs of cultural tourism,we will propose a set of systematic animation IP design strategies and application methods.It aims to respond to the national emerging industry development plan and the Guangdong provincial creative industry cluster action plan,enhancing the revitalization and development of Zhaoqing's cultural tourism and digital creative industries,and at the same time,improving the research on the design of animation IP for cultural tourism,providing practical paths for innovative inheritance and creative development of Chinese excellent traditional culture.
zhaoqing's cimiaoanimation iprevitalization of cultural tourismcultural continuity