New media refers to the media form that uses advanced technology and means to promote the efficient dissemination of information,and it is applied in many fields with its advantages of immediacy and interaction.Especially after entering the new media era,the connection between new media and people's daily life and work becomes more and more closely related,and its importance is beyond doubt.Under this general trend,art design also needs to grasp the advantages of the new media era,and make full use of various new media platforms to promote the effective dissemination of art and culture.
关键词
新媒体时代/艺术设计/文化传播
Key words
new media era/art and design/cultural communication