At present,China's advertising art design mode urgently needs to change,facing multiple times development challenges,including the insufficient application of creative graphics,advertising design mode of old.In view of this,China's advertising designers should uphold the principles of modern advertising design,skillfully integrate graphics and color,scientifically apply hand-drawn illustration,appropriately add small graphics,flexible production of space contradictions,in order to enhance the level of advertising art design.
关键词
图形创意/创意思维/广告艺术设计
Key words
graphic creativity/creative thinking/advertising art design
维普
万方数据