With the advent of the era of social modernization and machine production,the traditional handicraft of dun embroidery has fallen into difficulties.However,the rise of the cultural and creative design industry has also brought vitality to the development of dun embroidery.How to combine dun embroidery with cultural and creative brands,transform the expression form and design form of dun embroidery,and build a bridge between tradition and the times has become the topic.Exploring the branding path of cultural and creative products and the innovative methods of dun embroidery cultural and creative product design,to inject vitality of the times into traditional dun embroidery.
关键词
墩绣/文创手作/品牌设计
Key words
dun embroidery/literary and creative works/brand design
维普
万方数据