"One Village,One Brand"is a rural economic development model based on villages,giving full play to local advantages,and enhancing economic strength,which is also an important means to promote rural revitalization in China.IP image design is a design method that combines a brand,product or service with a unique and recognizable image.The purpose of this study is to explore the design and application of IP image under the"One Village,One Brand"model:to study how the model characteristics of"One Village,One Brand"and IP image design are combined to form an IP image design with local characteristics.Analyze the application scenarios of IP image,and seek its application value and practical effect under the"One Village,One Brand"model.This study has a positive impact on the development of rural industries,environmental construction and even the implementation of rural revitalization strategies.
"one village,one brand"ip imagerural revitalizationrural brandrural character