This paper deeply discusses the optimization design strategy of the indoor space layout,aiming to improve the shopping experience of customers and enhance the market competitiveness of the brand. With the rise of generation Z consumer groups,the tide play market continues to heat up,and the market size is growing rapidly. In view of the current lack of research on interior design and layout of domestic fashion stores,this paper makes a detailed analysis from the influence of color on consumption,the application of modern technological means such as multimedia,the optimization of customer shopping experience,the overall layout of the store and the details of commodity display.
fashion play shopindoor space layoutoptimized design
维普
万方数据
