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体验式消费时代城市商业综合体空间环境设计

Design of Spatial Environment for Urban Commercial Complexes in the Era of Experiential Consumption

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步入体验式消费时代后,商业经济发展速度不断加快,对城市商业综合体空间环境设计要求也在不断提升.城市商业空间除了要满足消费者的基本功能需求外,还应强化消费群体的消费体验,使其多层次需求获得满足.在此大趋势下,沿用传统的设计模式显然是无法满足消费者需求的,转变设计理念与方式已是必然之趋.基于此,本文通过对体验式消费时代城市商业综合体空间环境设计现状进行探讨,指出体验式消费时代城市商业综合体空间环境设计存在的问题,提出体验式消费时代城市商业综合体空间环境设计策略.
After entering the era of experiential consumption,the development speed of commercial economy continues to accelerate,and the requirements for the spatial environment design of urban commercial complexes are also constantly increasing. In addition to meeting the basic functional needs of consumers,urban commercial spaces should also enhance the consumption experience of consumer groups,so that their multi-level needs can be met. Under this trend,using traditional design patterns is clearly unable to meet consumer needs,and changing design concepts and methods is an inevitable trend. Based on this,this article explores the current situation of spatial environment design in urban commercial complexes in the era of experiential consumption,points out the problems existing in the spatial environment design of urban commercial complexes in the era of experiential consumption,and proposes spatial environment design strategies for urban commercial complexes in the era of experiential consumption.

experiential consumptionurban commercial complexspace environment design

陈新

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郑州旅游职业学院,河南 郑州 451464

体验式消费 城市商业综合体 空间环境设计

2024

鞋类工艺与设计
中国皮革和制鞋工业研究院

鞋类工艺与设计

ISSN:2096-9163
年,卷(期):2024.4(22)