Although the Internet greatly facilitates the access to information,but also makes the local excellent culture face more intense competition.The creative design of cultural IP can tap into and demonstrate the value of Hakka people culture,and at the same time promote a seamless interface between traditional culture and modern life,refining and integrating the core elements of Hakka people culture,the use of innovative design means to endow products with new value.For the more obscure content in Hakka people culture,we use a variety of methods to make it more accessible,so that more people appreciate the charm of Hakka people culture,thus promoting its heritage and development.
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