Research on the Integration of Traditional Visual Symbols and Tourism Cultural and Creative Product Design
Under the comprehensive promotion of policy promotion,demand driving and supply innovation,China's cultural and tourism consumption continues to heat up.In the face of the new forms of cultural tourism brought by technology,we should continuously improve the supply level of cultural tourism products and services.Chinese traditional visual symbols,through the refinement and reconstruction of modern design,can glow with new vitality in the tourism cultural and creative products.This paper reveals the important value and potential of traditional visual symbols in the design of tourism cultural and creative products,and provides exploration and inspiration for the innovative inheritance of traditional culture and the integrated development of modern design.
visual symbolscultural and creative productscultural communication