Packaging Design of Wuming Tangerine under the Background of Rural Revitalization
It aims to make Wuming Tangerine more contemporary in the process of modern development through the form of packaging design,and enhance its market competitiveness and brand value.Under the background of the national rural revitalization strategy,based on the unique cultural and geographical advantages of Wuming region,the paper deeply investigated,understood and analyzed the current situation and consumer market demand of Wuming Tangeran packaging,combined the data collection and analysis,tapped the traditional resources of the region,and then explored the packaging scheme suitable for Wuming Tangeran with actual cases.The design scheme not only helps to improve the market recognition of Wuming Mandarin,but also promotes the inheritance and promotion of local culture.Through this case,it shows the important role of agricultural packaging design in promoting local economic development and cultural inheritance.