设计创新赋能江西数字文旅产业发展的路径研究
Research on the Path of Empowering the Development of Jiangxi's Digital Cultural Tourism Industry Through Design Innovation
涂勇 1李欢欢2
作者信息
- 1. 江西科技学院,江西 南昌 330098
- 2. 江西科技师范大学,江西 南昌 330013
- 折叠
摘要
阐述江西数字文旅产业发展现状,剖析江西数字文旅产业在技术、产品、市场、生态发展等方面仍面临缺乏创新等不足之处.从促进优秀文化资源数字化、加强数字文化内容建设、推动红色文化数字化创新与运用和培育数字文旅与生态保护协同发展新业态四方面展开,以具体案例为切入点引入契合的设计创新赋能江西数字文旅产业发展的路径.
Abstract
This paper expounds the development status of Jiangxi digital cultural tourism industry and analyzes the shortcomings of Jiangxi digital cultural tourism industry in technology,product,market and ecological development.From the four aspects of promoting the digitalization of excellent cultural resources,strengthening the construction of digital cultural content,promoting the digital innovation and application of red culture,and cultivating the new business form of the collaborative development of digital cultural tourism and ecological protection,the paper introduces the appropriate design innovation to enable the development of Jiangxi's digital cultural tourism industry with specific cases as the starting point.
关键词
设计创新/江西数字文旅产业/发展路径Key words
design innovation/jiangxi digital cultural tourism industry/development path引用本文复制引用
出版年
2024