IMPACTS OF WATER VALUES PERCEPTION ON PUBLIC WATER SAVING BEHAVIORS
Boosting public water saving and water saving society construction is a vital path to a quality economy.This paper uses"information-motive-behavior"intervention model to study the impacts of water values perception on public water saving behaviors by means of questionnaires and structural formula.It concludes that water values perception plays a significantly positive intervention on public water saving behaviors,also on water saving motives and techniques which notably promotes public water saving behaviors through a complete mediating role on water values perception.This paper put forward suggestions on enforcing propaganda channels,upgrading water saving facilities,and boosting public exchanges to future promote public water saving behaviors.
water values perceptionwater saving behaviors"information-motive-behavior"intervention modelstructural formula