首页|Studies from UCSI University Yield New Data on Robotics (Unlocking My Heart: Fostering Hotel Brand Love With Service Robots)
Studies from UCSI University Yield New Data on Robotics (Unlocking My Heart: Fostering Hotel Brand Love With Service Robots)
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By a News Reporter-Staff News Editor at Robotics & Machine Learning DailyNews Daily News - Data detailed on Robotics have been presented. According to news reporting outof Kuala Lumpur, Malaysia, by NewsRx editors, research stated, “While the presence of robots in thehotel industry is undeniable, there remains a wealth of untapped potential for service robots in shapingand promoting hotel brands. The present study seeks to address this issue by proposing and validatinga research model that includes the effects of perceived anthropomorphism, perceived intelligence, andperceived animacy on authenticity, which serves as a prerequisite for brand love.”
Kuala LumpurMalaysiaAsiaEmerging TechnologiesMachine LearningNano-robotRoboticsUCSI University
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