增强消费者食品安全感途径探究——佛山市消费者食品安全信息来源及满意度调查
Approach to Improving Consumers' Food Safety Feeling——Investigation on Food Safety Information Source and the Satisfaction in Foshan City
甄俊杰 1孔繁昌 2徐展浩 3董华强 4刘碧容1
作者信息
- 1. 佛山科学技术学院食品科学与工程学院,广东佛山528231
- 2. 佛山市顺德区食品药品监督管理局,广东佛山528300
- 3. 佛山市食品安全学会,广东佛山528231
- 4. 佛山科学技术学院食品科学与工程学院,广东佛山528231;佛山市食品安全学会,广东佛山528231
- 折叠
摘要
[目的]了解佛山市消费者的食品安全信息来源渠道及对其满意度状况,为食品安全监管工作提供参考依据.[方法]采用分层抽样随机问卷调查方法获取1 965份有效问卷,利用IBM SPSS Statistics 20.0进行数据分析.[结果]消费者获得食品安全信息的主要渠道是媒体和政府机构,消费者对这种获得食品安全信息的渠道结构的满意度只有46.33%.[结论]提升社会专业组织传递食品安全信息的能力是提高消费者食品安全感的重要途径.
Abstract
[Objective] To investigate the customers'satisfaction regarding to food safety information source in Foshan City,and provide evidence for policy making.[Method] Random sampling method was used to conduct the survey,1965 valid questionnaires were collected and analyzed by IBM SPSS Statistics 20.0.[Result] Customers obtain food safety information mainly by the media and government agencies.Only 46.33% customers were satisfied with this structure of food satefy information collecting.[Conclusion] Strengthening social professional organization's ability to deliver food safety information is an important approach to improve consumer's food safety feeling.
关键词
食品安全/信息来源/满意度/社会专业组织/消费者Key words
Food safety/Informatian source/Satisfaction/Social professional organization/Customer引用本文复制引用
基金项目
2016“攀登计划”广东大学生科技创新培育专项资金立项项目(pdjh2016a0519)
出版年
2017