基于组织化程度提升的大沙河梨产业商业模式优化策略
Optimization Strategy of the Dasha River Pear Industry Business Model Based on Improving the Degree of Organization
陈东平 1李静1
作者信息
- 1. 南京农业大学金融学院,江苏南京 210095
- 折叠
摘要
对大沙河梨产业现存的3种传统大众型商业模式——国营农场体系、合作社商业模式和经纪人模式进行研究,以商业模式的9个要素为标尺分别讨论3种商业模式的优势与缺陷.结果表明,梨产业中的组织化程度过低是导致这些缺陷的根本原因.最后对大沙河的3种商业模式分别提出了改进建议.
Abstract
We analyzed the three traditional popular business models-the state-owned farm system,the cooperative business model and the broker model,and discussed the advantages and disadvantages of the three business models by the nine factors of the business model.The results showed that the low degree of organization in the pear industry was the root cause of these defects,and put forward the improvement suggestions according to the three business models of Dasha River.
关键词
组织化/商业模式/梨产业Key words
Organization/Business model/Pear industry引用本文复制引用
基金项目
江苏省农业科技自主创新资金项目(CX151023)
出版年
2017
国家科技期刊平台
NSTL
维普
万方数据