古村落旅游地居民参与旅游发展满意度调查与分析——以浙江兰溪诸葛八卦村为例
The Investigation and Analysis of Community Residents Satisfaction of Participation in Ancient Village Tourism Development-Take Zhuge Village in Zhejiang Lanxi as an Example
刘会燕1
作者信息
- 1. 浙江师范大学经济与管理学院,浙江金华 321004
- 折叠
摘要
以古村落旅游目的地居民参与旅游满意度为切入点,结合社区参与理论,构建居民参与旅游满意度评价体系,并以诸葛八卦村为例进行实证分析.利用参与旅游满意度评价矩阵,提出相应的管理建议,以促进古村落旅游的健康发展.
Abstract
The paper took the community residents to participate in the tourism satisfaction as the breakthrough point,combined with the theory of community participation,builded the evaluation system of the residents to participate in tourism satisfaction,and took Zhuge Village as an example to carry out the empirical analysis.The paper put forward corresponding suggestions through satisfaction evaluation matrix in order to promote the healthy development of the ancient village tourism.
关键词
古村落旅游/居民参与旅游满意度/评价矩阵/诸葛八卦村Key words
Ancient village tourism/Residents satisfaction of participation in tourism/Evaluation matrix/Zhuge Village引用本文复制引用
基金项目
2016年浙江省教育厅高等学校访问学者专业发展项目()
出版年
2017