On Post-occupancy Evaluation of Flower Themed Leisure Agriculture Parks in Nanjing Based on Internet Comment Data
Select 7 representative flower themed leisure agricultural parks in Nanjing as the research objects,capture the corresponding com-ment data from Dianping and Meituan websites,use ROST-CM6 software for network text analysis,and use methods such as ASEB matrix grid analysis to conduct post use evaluation analysis on flower sea leisure agricultural parks.The results of online POE research show that for flower-themed leisure agriculture parks,consumers are most concerned about the park's photography experience,landscape effects,ticket prices,and supporting facilities.Based on the research results,the following improvement suggestions are proposed for flower themed leisure agricultur-al parks:Precise positioning,technology empowerment;reasonable combination and diverse activities;multidimensional experience,blending emotions and scenery;ecological conservation,creative marketing and other measures can enhance the operation and maintenance of future flower themed parks.This research can provide more precise and powerful theoretical support for the monitoring and evaluation of spatial quali-ty,quality improvement,and micro updates in leisure agricultural parks.
Leisure agricultureFlower themedNetwork text analysisPOE method
国家科技期刊平台
NSTL
万方数据
维普
