Based on the three major directions of rural cultural revitalization proposed in the National Rural Revitalization Strategic Plan(2018-2022),we analyze the connotation and meaning of rural cultural revitalization from the level of ideology and morality,traditional cul-ture and public life respectively,and point out that there are three contradictions in rural cultural revitalization at present:People leaving the farm and the lack of inheritance main body,cultural supply and cultural demand misalignment,urban-rural integration pattern and urban-rural cultural conflict,and the cultural tourism integration and rural cultural revitalization are highly coupled in terms of logical starting point,reali-zation path and target direction,therefore,we can overcome the departure of rural people from agriculture through"cultural tourism + indus-try",solve the misalignment of cultural supply and demand through"cultural tourism + rural construction"through"cultural tourism + val-ue",promote the integration of urban and rural culture and help revitalize rural culture.
CultureRural cultural revitalizationCultural tourism integration
维普
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