Exploring the Development Path of the Deep Integration of Pastoral Culture and Tourism Industry in the Context of Rural Revital-ization—A Field Survey Based on Zhenglan Banner of Inner Mongolia
The integration of culture and tourism has gradually become the core and hot spot of industrial integration,which is one of the main forms of industrial integration in Inner Mongolia,and also the main mode of economic development.At present,Inner Mongolia culture and tourism has a lot of practice in the industry integration,model innovation,path exploration,and has produced good economic benefits,social benefits and radiation-driven effect.However,it is still faced with such difficulties as management segmentation,lack of close cooperation be-tween regions and departments,shortage of high-quality professionals,lack of in-depth exploitation and utilization of cultural resources,and lack of distinctive and influential travel brands.Based on the investigation and analysis,it is suggested that natural resources,traffic location,historical culture and ecological environment should be taken into account in the continuous development of the integration of culture and tourism,to establish and improve the integrated and coordinated mechanism for the development of culture and tourism,to promote the interac-tive development of natural resources and cultural tourism by means of the combination of industry,education and research,and to give full play to the role of culture in promoting tourism industry,the cultural tourism industry has become the highlight of Inner Mongolia's economic growth in the new era.
Rural revitalizationCulture and tourism integrationZhenglan Banner
国家科技期刊平台
NSTL
万方数据
