安徽农业科学2024,Vol.52Issue(24) :98-102.DOI:10.3969/j.issn.0517-6611.2024.24.023

基于SWOT-AHP大兴安岭地区鄂伦春族乡村旅游发展战略研究

Study on the Development Strategy of Oroqen Rural Tourism in Daxinganling Area Based on SWOT-AHP Model

冉鑫蕾 时悦
安徽农业科学2024,Vol.52Issue(24) :98-102.DOI:10.3969/j.issn.0517-6611.2024.24.023

基于SWOT-AHP大兴安岭地区鄂伦春族乡村旅游发展战略研究

Study on the Development Strategy of Oroqen Rural Tourism in Daxinganling Area Based on SWOT-AHP Model

冉鑫蕾 1时悦1
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作者信息

  • 1. 黑龙江八一农垦大学经济管理学院,黑龙江 大庆 163319
  • 折叠

摘要

在2021年的中央一号文件中,重点突出了休闲农业和乡村旅游精品线路等内容,将乡村特色旅游定义为乡村振兴的重要抓手之一,大力发展乡村特色旅游不仅能够带动美丽乡村建设,还能以乡村特色旅游带动广大村民致富.文章结合大兴安岭地区鄂伦春族的特色旅游发展案例,分析了大兴安岭地区鄂伦春族特色旅游发展的优势、劣势、机遇、威胁,提出了完善大兴安岭地区鄂伦春族乡村旅游的建议,为大兴安岭地区打造鄂伦春民族综合体特色乡村旅游添砖加瓦.

Abstract

In the No.1 Document of the Central Committee in 2021,leisure agriculture and excellent rural tourism routes were highlighted,and rural characteristic tourism was defined as one of the important starting points for rural revitalization.Vigorously developing rural character-istic tourism can not only drive the construction of beautiful countryside,but also drive the villagers to get rich with rural characteristic tourism.Based on the case of the Oroqen nationality's characteristic tourism development in Daxing'anling,this paper analyzes the advantages,disad-vantages,opportunities and threats of the Oroqen nationality's characteristic tourism development in Daxing'anling,and puts forward some suggestions to improve the Oroqen nationality's rural tourism in Daxing'anling,so as to contribute to the Oroqen nationality's comprehensive characteristic rural tourism in Daxing'anling.

关键词

乡村旅游/SWOT-AHP模型/四象限坐标法/发展战略

Key words

Rural tourism/SWOT-AHP model/Four-quadrant coordinate method/Development strategy

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出版年

2024
安徽农业科学
安徽省农业科学院

安徽农业科学

影响因子:0.413
ISSN:0517-6611
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