Based on the experience of Guangxi outdoor sports events, this paper studies the status quo of outdoor sports in Guangxi by means of literature review, experts interviews, field survey and other research methods to help outdoor sports quickly integrate into the market, establish sports tourism marketing awareness, broaden the development approach of local outdoor sports characteristics, and construct a set of regional characteristics.It will provide references and lessons for development of culture, economy, society and sustainable P.E. development.
sports tourismGuangxi outdoorsports sports tourism marketing model
NETL
NSTL
维普
万方数据
