This paper discusses the origin of the eastern HuBei dragon dance and its rheological model, analyzes the current situation and the shortcomings of its development,puts forward suggests that the eastern Hubei dragon dance should keep local characteristic and local brand strategy, take the long-term development path of market operation, and based on school cultural inheritance path. These not only have a positive meaning to reveal the eastern Hubei cultural value, and enrich our country dragon dance culture, to inheritance and carry forward the eastern Hubei dragon dance, also have the practical guiding role.