首页|公安政务新媒体舆论引导能力提升研究

公安政务新媒体舆论引导能力提升研究

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随着现代社会网络信息技术的迅猛发展,公安机关为更好地引导舆论朝着积极的方向发展,需要大力发展公安政务新媒体.由于存在算法裹挟增大了舆论引导难度、突发舆情处置能力不足、创作内容同质化、缺乏互动机制、新媒体人才匮乏等问题,影响了公安政务新媒体的舆论引导能力.因此,公安政务新媒体应当构建舆情预警系统、提升舆情的应急处置能力、提升内容质量与原创度、增强与民众的良性互动沟通、坚持内部人才培养与外部人才引进相结合.同时,通过新媒体积极引导舆论,并在法治的轨道上多措并举,全方位提升公安机关舆论引导能力.
Study on the Enhancement of Public Opinion Guiding Ability of New Public Security Governmental Affairs Media
With the rapid development of network information technology in modern society,public security organs need to vigorously develop new media for public security government affairs in order to better guide public opinion in a positive direction.Due to the problems of the difficulty of guiding public opinion due to algorithmic coercion,insufficient ability to deal with sudden public opinion,homogenisation of creative content,lack of interactive mechanisms,and lack of new media talents,all of these factors have affected the public opinion guiding ability of public security governmental new media.Therefore,public security new media should build an early warning system for public opinion,improve the ability of emergency response to public opinion,improve the quality and originality of content,enhance positive interaction and communication with the public,and insist on the combination of internal talent training and external talent introduction.At the same time,through the new media,it should actively guide public opinion and take multiple measures on the track of the rule of law to enhance the public security organ's ability to guide public opinion in all aspects.

public security governmentgovernment new mediapublic opinion guidancecapacity enhancement

肖军、陈泽楷

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西南政法大学,重庆 401120

公安政务 政务新媒体 舆论引导 能力提升

2024

北京警察学院学报
北京警官学院

北京警察学院学报

CHSSCD
影响因子:0.282
ISSN:2095-5758
年,卷(期):2024.(6)