The Impact Mechanism and Empirical Test of Digital Transformation on the Performance of Sports Enterprises:From the Perspective of Corporate Governance
From the perspective of corporate governance,this paper systematically analyzes the impact mechanism of digital transformation on the performance of sports enterprises.It constructs a digital transformation index of enterprises by using text analysis method,taking the data of sports A-share listed and NEEQ listed enterprises from 2015 to 2021 as samples.It also uses the panel model for empirical testing,and puts forward exploratory paths.The results show that the digital transformation of sports enterprises has a significant positive effect on enter-prise performance,and there is heterogeneity between enterprise attributes and power and responsibility attributes.Equity incentives have a positive moderating effect on the impact of digital transformation on the performance of sports enterprises.Agency cost mitigation has a partial mediating effect in the role of digital transformation on sports enterprise performance.Research suggestions:improve the incentive models,achieve digital development of sports enterprises,and enhance internal supervision;expand the boundaries of digital governance of sports enterprises and strengthen organizational supporting mechanisms;ensure the digital transformation of sports enter-prises;integrate innovation chain,talent chain and capital chain to promote the digital transformation and upgrad-ing of sports enterprises.This conclusion expands the channels and antecedent research on the economic conse-quences of the digital transformation in sports enterprises,and provides empirical evidence and enlightenment for ensuring the effectiveness of digital transformation of sports enterprises and improving enterprise performance.
digital transformationbusiness performancecorporate governancemoderating effectmediation effect
万方数据
