Social Work's Role Orientation and Service Strategy in the New Modernization Transformation of Rural
The new modernization of rural areas represents a significant transformation in the socioeconomic landscape,characterized by the new quality of productive forces and a new type of production methods alongside evolving lifestyle.It is not merely limited to the transformation and development of agricultural modernization with the innovation and progress of agricultural science and technology as the core,but en-compasses a holistic revolution that concerns farmers'life concept,rural spiritual style and living state.It is driving the transformation of rural society.From the sense of social work participating in rural social practice,the transformation is an opportu-nity because it creates more needs.However,we should also clearly recognize that this new transformation also poses new challenges to the development of social work.Historically speaking,in the practical exploration of participating in the pov-erty alleviation campaign,social work has formed a series of experiences(such as various community engagement programs)to solve basic livelihood problems in the face of the practical needs of poverty alleviation and the policy issues of precise pov-erty alleviation.It has laid the foundation for social work to play a professional role in policy innovation and policy practice of rural revitalization.However,despite these advancements,there are also notable limitations within the field,such as a lack of professional ability to solve specific problems and macro policy capabilities,as well as constraints from the system and institutional framework.In this regard,social work should combine with the strategic goals of rural revitalization and re-consider its professional functions and role positioning.Then,it needs to reflect on its previous professional practices and change its service strategy,which is excessive reliance on administration and"task-centered orientation"during the poverty allevia-tion period.A reflective analysis reveals that many service delivery strategies em-ployed during previous poverty alleviation campaigns relied too heavily on adminis-trative mandates rather than being rooted in community-driven approaches.There-fore,it is necessary to modify them to adapt to contemporary practices.Focusing on the adaptation and transformation of individuals in the context of social system structural changes,social work needs to extend its services to the fields of individuals and groups,behaviors and environments,organizations and systems in the structural change of society,and develop policy social work,to re-spond to the conceptual,knowledge,skills,and cultural dilemmas and needs faced by people in rural transformation.Firstly,Social work should direct people's attention towards human develop-ment in the process of rural transformation and development.The modernization of farmers should be given the highest priority in the modernization of agriculture,ru-ral areas,and farmers.The principal position of farmers in rural revitalization and the development of new-quality productive forces should be established to empower and cultivate the"innovative force"of society.Secondly,for social work,it is crucial to assist individuals in grappling with impactsstemming from both socioeconomic deprivation and cultural poverty in the process of transitioning from eradicating absolute poverty to mitigating relative pov-erty,to create a positive societal and cultural environment conducive to addressing relative poverty,and to cultivate active actors for the new modernization of rural ar-eas.Thirdly,in terms of social work,it is necessary to carry out rural revitalization by addressing social culture and people's ideological consciousness.This involves conducting social education for the destigmatization of rural life values and rural so-cial values,promoting"three rural"values that align with farmers'daily lives and embody the unique characteristics of Chinese rural culture and lifestyle.Through these efforts,we aim to restore and reestablish the value and significance of rural life.Fourthly,social work should be actively engaged in the modernization and re-construction of rural life to make rural life more meaningful and attractive.So,it is very important for social work to expand the essence and scope of Chinese modern rural life,enrich its content and forms,and endow rural life with new value conno-tations in the new era by assisting various stakeholders of rural primary-level gover-nance and rural community.Finally,in the field of human service,social work exists as a bridge between social policy and service.So,social work must also give full scope to its profes-sional function in policy advocacy,which also requires social work to act as a propa-gandist and advocate for the Party's guidelines,principles,and policies.That is to say,through its services,social work should translate the nation's strategic deci-sions and policy initiatives aimed at promoting new rural modernization into actions that people are capable of and willing to undertake.Thereby establishing a new para-digm of rural revitalization that integrates both top-down and bottom-up approaches.
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维普
