A Study on IP Cooperation Based on City Image Measurement Under the Perspective of New Quality Productive Force:Taking the Brand Optimization of"Three Cities and Three Capitals"as an Example
IP cooperation is a highly digitalized and technologized cohesion of urban construction with new quality productive force as its core,and it is the integration and development of the city's cultural resources representing its own unique personality and the core elements of the new quality productive force,which not only helps to build a rapidly cohesive global city reputation and form uniquecity personality,but also empowers the city's high-quality development.The article adopts the grounded theory to measure the city image of Chengdu presented in social media,and constructs a model for the construction of"Three Cities and Three Capitals"by coding and analyzing the screened sample data,thus obtaining the logical path of optimizing"Three Cities and Three Capitals",and then constructing the IP cooperation system of the core elements of new quality productive force and city image construction.
new quality productive forceurban image measurementThree Cities and Three CapitalsIP cooperation
NETL
NSTL
万方数据
