制度创新与企业数字化转型——基于跨境电子商务综合试验区的经验研究
方齐云 1程子昂 1何一佳 1赵当如1
作者信息
摘要
跨境电子商务综合试验区的设立对传统产业转型升级、产业数字化发展具有积极作用,区内系列制度创新为企业的数字化发展带来重要契机.基于 2011-2022 年我国上市公司数据,使用多期DID模型,探究了跨境电子商务综合试验区的设立对企业数字化转型的影响.研究显示:跨境电子商务综合试验区的设立对企业数字化转型具有促进作用,通过数字化能力建设、市场规模扩张和外部数字环境建设共同推动企业的数字化转型.异质性分析结果显示:这种促进效果主要作用于成长期和成熟期企业、资本密集型和技术密集型行业企业以及高市场化水平地区企业,且对小规模企业的影响更大.此外,跨境电子商务综合试验区的设立还能够通过同群效应实现对企业数字化转型的正向溢出.
Abstract
The establishment of China cross-border e-commerce comprehensive pilot zone has played a positive role in the transformation and upgrading of traditional industries and the promotion of industrial digital development,and a series of institutional innovations in the cross-border e-commerce com-prehensive pilot zone have brought important opportunities for the modernization of enterprises.Based on the data of China's lis-ted companies from 2011 to 2022,this paper uses a multi-peri-od DID model to examines the impact of the approval of cross-border e-commerce comprehensive pilot zone on the digital transformation of enterprises.It is found that the cross-border e-commerce comprehensive pilot zone facilitates the digital transformation of enterprises,and is jointly promoted through three aspects:digital capacity building,market scale expansion and external digital environment construction.In terms of hetero-geneity analysis,this facilitation mainly affects enterprises in growth and maturity periods,capital-and technology-inten-sive industries,and regions with high marketization levels,and to a greater extent for smaller-sized enterprises.In addition,the establishment of cross-border e-commerce comprehensive pilot zone can also realize positive spillovers on the digital trans-formation of enterprises through the cohort effect.
关键词
跨境电子商务综合试验区/企业数字化/数字能力建设/市场规模扩张/数字环境建设Key words
Cross-Border E-Commerce Comprehen-sive Pilot Zone/enterprise digitalization/digital capacity build-ing/market size expansion/construction of digital environment引用本文复制引用
出版年
2024
NETL
NSTL
万方数据